MTN Ghana and Business World Magazine will host leading technology experts to discuss location intelligence at the 25th MTN Business World Executive Breakfast Meeting.

The much anticipated event, on the theme ‘Location Intelligence: The Driver for Business Success’ is slated for March 28, 2019 at the Kempinski Hotel Gold Coast City in Accra.

The event seeks to uncover how businesses
and organizations can take full advantage of Location Intelligence to identify
new customer markets, optimize sales territories, manage risk, and boost

According to Business Intelligence
experts, companies that do not adopt
insights-driven and customer-centric strategies will struggle to stay alive,
adding that technology and customer expectations are evolving too rapidly for
non-adopters to keep up.

The panel of experts who will be
speaking include Karthik Raman, an IBM Executive who has over 25 years of
experience across telecom and media industry.

Raman leads IBM’s industrial services
in telco and extensively covers the “One IBM” approach into key telco’s
in the Africa region.

Amerley Ampofo, Senior Manager
Customers Analytics at MTN, who is currently leading the company to the path of
a Business Intelligence Centre of Excellence, is also one of the speakers. 

The third is Nana Osei Kwasi Afrifa,
Chief Executive Officer of Vokacom, the company driving Ghana’s digital
addressing solution, AsaaseGPS.

In discussing the importance of
location intelligence and the reasons why MTN is excited about this forum, the
Chief Marketing Officer of MTN, Noel Kojo-Ganson said “as a telecoms
organization providing cutting edge data in this industry, we are confident
that our resource persons will share valuable insights on the use of Location
Intelligence for business growth.”

The Executive Breakfast series, which
is in its eighth year, is the leading thought leadership and networking
platform for Ghanaian business executives and entrepreneurs attracting over 1000
executives annually.

It has hosted a number of international, motivational and business leaders including: Mac Attram, Robin Banks, Brian Tracy, Siya Xuza, Elikem Nutifafa Kuenyehia, Jason Njoku, Sharon Lechter, Yaw Nsarkoh, Rosa Whitaker and many more.

Source: Samuel Dowuona