Head of Marketing of StarTimes Ghana, Mrs Akorfa Banson
Head of Marketing of StarTimes Ghana, Mrs Akorfa Banson

StarTimes Ghana have finally revealed why their ten-year deal with the Ghana Football Association was terminated.

In November 2016, the Chinese pay-per-view television network signed a deal with the Ghana FA worth $17.9m.

StarTimes acquired all media rights of the Ghana Premier League, the Gala, the National Division One League, the MTN FA Cup, the Ghana Women’s League and the Ghana Juvenile League.

However, after signing a new five-year deal with the new Ghana FA, the head of Marketing of StarTimes Ghana, Mrs Akorfa Banson speaking in an exclusive interview with Asempa FM said the “Number 12” documentary by Anas Aremeyaw Anas influenced their decision to cancel the contract.

“After ‘Number 12’, there was no football activities in the country so we decided to approach the Ghana League Clubs Association [GHALCA] for a StarTimes competition but they informed us that they would have to contact the Normalization Committee.

“The Normalization Committee told us they were not interested in the competition so they awarded the broadcast right to Ghana Broadcasting Corporation [GBC] so we decided to terminate the contract.

“It was mutual agreement because we were only interested in providing content for Ghana Football,” she added.

Story by: Samuel Ekow Amoasi Appiah | Adomonline .com