Executive Director of Global InfoAnalytics, Mussa Dankwah, has revealed that former Assin Central MP Kennedy Agyapong lost focus in the closing stages of his campaign ahead of the New Patriotic Party’s (NPP) presidential primaries, following attacks on former Vice President Dr Mahamudu Bawumia—a move that negatively affected his support among party delegates.
Speaking on Asempa FM’s Ekosii Sen, Mr Dankwah explained that his firm’s daily tracking polls showed a sharp decline in Agyapong’s numbers immediately after videos of his attacks went viral.
“Towards the last month of the campaign, Kennedy Agyapong lost a bit of concentration, and by the last week, it became worse. The videos of his attack on Bawumia—when it happened on Monday, by Tuesday we saw him collapsing in our numbers,” he said.
Global InfoAnalytics conducted continuous polling between December 29 and January 23, sampling about 500 NPP delegates daily from Monday to Friday.
According to Mr Dankwah, the firm had the advantage of observing shifts in voter behavior in real time.
“Monday to Friday we do the polls, sampling 500 people daily, and it was very dramatic. We saw clearly what was happening,” he noted.
He explained that the controversial video did not energize Agyapong’s base as some supporters expected, but instead alienated many delegates uncomfortable with his open attacks on a leading party figure.
“So anybody who thinks the video gingered the base doesn’t know the NPP delegates,” Mr Dankwah stressed.
He revealed that as Agyapong’s support dropped, Abetifi MP and fellow contender Bryan Acheampong experienced a noticeable surge.
“Between the 16th and the 23rd, Bryan jumped and benefitted directly from Ken’s fall. The last five days of the polls showed that clearly,” he said.
Mr Dankwah added that Global InfoAnalytics released its full report on January 23, by which time the damaging video had already been widely circulated and its impact fully reflected in their data.
“We issued the full report on the 23rd and the video was already in circulation. Because we poll daily, we have the luxury of seeing in real time what is happening,” he explained.
He dismissed suggestions that the footage energized Agyapong’s base, insisting that NPP delegates reacted negatively instead.
The former Assin Central MP faced scrutiny after launching a series of attacks over comments made by Ashanti Regional NPP Chairman Bernard Antwi Boasiako, popularly known as Chairman Wontumi, which were wrongly attributed to Dr Bawumia.
Despite the backlash and calls for an apology, Dr Bawumia remained calm and urged his team to stay focused on the campaign.
ALSO READ:
