Maame Efua Houadjeto, Chief Executive Officer of the Ghana Tourism Authority (GTA), has been honoured with the Global Cultural Ambassador Award at the Pre-Grammy Awards ceremony held in Los Angeles, United States.
She received the honour in recognition of her leadership and influence in promoting culture, heritage and global cultural exchange. The awards form part of Grammy Week activities, which bring together cultural leaders, creatives, policymakers and global change-makers from around the world.
The ceremony also celebrated excellence in social impact, creative leadership, justice advocacy, community development and humanitarian service.
The event was jointly organised by JOBSEEK AI, the Los Angeles County Justice Care and Opportunity Department, Prison Professors, PBCG, ANE Foundation, Only Miracles, The Help In Hand Project and Taking Action for Good. The coalition supports empowerment, inclusion, innovation and positive global impact.
Ms Houadjeto attended the ceremony with GTA Board member Prince Anthony and Director of Corporate Affairs Bright Asempa Tsadidey, underscoring the institutional significance of the award and the Authority’s unified leadership presence at the international event.
In her acceptance speech, Ms Houadjeto expressed gratitude to the organisers and used the opportunity to highlight Ghana’s cultural strengths while inviting the global community to experience the country.
“I am deeply honoured and grateful to the organisers for this recognition. This award is not just personal; it is a celebration of Ghana’s rich culture and heritage. I warmly invite you to Ghana to experience our culture firsthand and enjoy the evergreen hospitality of the Ghanaian people,” she said.
The Global Cultural Ambassador Award reflects Ghana’s growing visibility on the global cultural and tourism stage and underscores the Ghana Tourism Authority’s commitment to cultural diplomacy, destination branding and sustainable tourism development.
The recognition also aligns with Ghana’s broader cultural and creative economy agenda, positioning the country as a welcoming hub for authentic cultural experiences, global collaboration and meaningful cultural exchange.
This report is accompanied by photographs from the award ceremony in Los Angeles.
