“This is an opportunity to showcase Ghanaian talents, creative products, and to take advantage of partaking in investments, expos, and meetings that exist,” he said.

He stated that there will also be exhibition football matches between legends of international football clubs and legends of the national football team, the establishment of a multi-million-dollar film studio called Ananse Studio, Ghana Music Week celebration, an annual stakeholder meeting dubbed Creative Connect, and Detty December.

While assuring the Blackstar Experience of her maximum dedication, the Minister of Tourism, Culture, and Creative Arts, Abla Dzifa Gomashie, mentioned that the creative economy would do wonders if it was given a much bigger share of the national cake.

“Usually, we are at the bottom of the pile when the money is being shared. Bring us in the middle and see the magic we will bring to you,” she said.

President John Dramani Mahama, therefore, reiterated his unflinching love for the tourism, arts, and culture sectors and pledged to position them on a higher pedestal.

The Blackstar Experience is the government’s flagship culture, arts, and tourism brand to redefine and affirm the Ghanaian identity, attract investments, create new jobs, and increase tourism. It will undertake a year-round celebration in all the major entertainment, artistic, and educational disciplines.