Building up the courage to confess your feelings to your crush and asking them out on a date can be a nerve-wracking experience, but thanks to the unique services offered by Japanese company Kokunavi, it doesn’t have to be. If you’re too shy to approach your crush, you can just pay them to do it on your behalf.
True to its name – a mashup between the Japanese word “kokuhaku” (confession of love) and “navigation” – Kokunavi is committed to helping shy people make their feelings known to their crushes without having to go through the emotionally distressing experience of actually confessing their crush.
Basically, Kokunavi will have someone else approach the client’s crush and convey a romantic message on their behalf. Think of it like having a friend deliver a love letter to your high school crush if that friend charged a lot of money to do it.
Kokunavi offers three different packages, with the Simple Course being the cheapest, most basic option. For 29,000 yen ($260), the Japanese company will have someone convey the client’s message to their crush and then come back with their response.
Finally, the Premium Package consists of four or five meetings with Kokunavi staff to go over all the things included in the Support Package, as well as data analysis of the company’s previous projects, to figure out which confession delivery method has the higher method of success. Or, as the company describes this package, “as long as you know who you want to confess our love to, we can help you plan everything else”.
On its official website, Kokunavi assures potential clients that there’s no shame in using their services to confess to their crush, and uses testimonials to show how their effective their methods can be.
“I’m really glad I went to Kokunavi for help, my love confession was successful, and I was really impressed at their professional techniques,” one 25-year-old woman allegedly said.
And just in case you’re the paranoid type and are worried about your crush falling inlove with the person delivering your confession, the company mentions that it employs both men and women for the job, to minimize the chances of that happening.
Proxy services like Kokunavi have become very popular in Japan recently. Just last year, we wrote about a similar service that specialized in quitting jobs on other people’s behalf to spare them from having to face their bosses.